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9780452265196

Guerrilla Marketing Weapons 100 Affordable Marketing Methods for Maximizing Profits from Your Small Business

Guerrilla Marketing Weapons 100 Affordable Marketing Methods for Maximizing Profits from Your Small Business
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Product details

  • ISBN-13: 9780452265196
  • ISBN: 0452265193
  • Publication Date: 1990
  • Publisher: Penguin Group (USA) Incorporated

AUTHOR

Levinson, Jay Conrad

SUMMARY

Levinson's new book is a nuts-and-bolts approach to his revolutionary guerrilla marketing technique, targeted to the more than 11 million small and medium-sized businesses nationwide in need of successful marketing solutions. Levinson identifies 100 "weapons" that minimize expenses and maximize profits.Levinson, Jay Conrad is the author of 'Guerrilla Marketing Weapons 100 Affordable Marketing Methods for Maximizing Profits from Your Small Business', published 1990 under ISBN 9780452265196 and ISBN 0452265193.

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