4022281
9780875843384
Globalization & advanced technology are reshaping the competitive business environment. In response to these changes, corporations are developing new competitive strategies, which in turn require new global organizational structures to be effectively implemented. This book will help managers understand the impact on their industries of the integration of computers & telecommunications technologies. Written by a distinguished interdisciplinary team of academics & senior executives of companies that develop & apply advanced computer-based telecommunications technologies to compete in the global economy, this book is an indispensable guide to effective strategy in a newly emerging world of business competition.Bradley, Stephen P. is the author of 'Globalization, Technology, and Competition: The Fusion of Computers and Telecommunications in the 1990s' with ISBN 9780875843384 and ISBN 0875843387.
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