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9780762314027

Global Mindset

Global Mindset
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Product details

  • ISBN-13: 9780762314027
  • ISBN: 0762314028
  • Publication Date: 2007
  • Publisher: Emerald Group Publishing Limited

AUTHOR

Steers, Richard M.

SUMMARY

The increasing extent of globalization has heightened the importance of international strategy. These changes require managers to have a 'global mindset' to develop and manage effectively the firm's international strategy. This volume examines the 'global mindset' concept in series of essays.Steers, Richard M. is the author of 'Global Mindset', published 2007 under ISBN 9780762314027 and ISBN 0762314028.

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