1967998
9780470821305
This title covers the internalization challenges specific to the Asian firm and the outline of a model on internalization in Asia. There are a series of 8 case studies written by CEOs, illustrating different aspects of internationalization in Asia.INSEAD Staff is the author of 'Global Future The Next Challenge for Asian Business', published 2005 under ISBN 9780470821305 and ISBN 0470821302.
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