860925
9783721204667
In this book, Josef Muller-Brockmann intends to show the nature and the meaning of the design elements in typography, drawing and photography in advertising. An important visual tool that will give open-minded designers a worthwhile survey of the fundamental problems of design. Also for educators, it illustrates the practical results of a systematic method of teaching. A long-awaited re-release of the original edition.Muller-Brockmann, Josef is the author of 'Gestaltungsprobleme Des Grafikers/the Graphic Artist and His Design Problems/Les Problemes D'UN Artiste Graphique', published 2003 under ISBN 9783721204667 and ISBN 3721204662.
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