1963882
9780534630690
Learning to conduct your own research projects and become a critical consumer of everyday research-related information with FUNDAMENTALS OF BEHAVIORAL RESEARCH. This easy-to-follow and practical textbook provides numerous examples from the real world (as well as from many different areas of psychology), actual media reports with critical thinking questions, and case studies that provide insight into how a researcher "thinks through" issues of research design. The wide range of applications gets you involved and helps you understand how the research tools used in psychological research help satisfy our curiosity about why people think, act, and feel the way they do.Lammers, William J. is the author of 'Fundamentals Of Behavioral Research with infotrac ', published 2004 under ISBN 9780534630690 and ISBN 0534630693.
[read more]