54170617

9781522585756

Exploring the Power of Electronic Word-Of-Mouth in the Services Industry

Exploring the Power of Electronic Word-Of-Mouth in the Services Industry
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  • ISBN-13: 9781522585756
  • ISBN: 1522585753
  • Publication Date: 2019
  • Publisher: IGI Global

AUTHOR

Kaufmann, Hans-Ruediger, Loureiro, Sandra Maria Correia

SUMMARY

Kaufmann, Hans-Ruediger is the author of 'Exploring the Power of Electronic Word-Of-Mouth in the Services Industry', published 2019 under ISBN 9781522585756 and ISBN 1522585753.

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