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37804408

9781138008946

Evolution of Integrated Marketing Communications : The Customer-Driven Marketplace

Evolution of Integrated Marketing Communications : The Customer-Driven Marketplace
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Product details

  • ISBN-13: 9781138008946
  • ISBN: 113800894X
  • Publication Date: 2011
  • Publisher: Routledge

AUTHOR

Schultz, Don, Patti, Charles H., Kitchen, Philip J.

SUMMARY

Schultz, Don is the author of 'Evolution of Integrated Marketing Communications : The Customer-Driven Marketplace', published 2011 under ISBN 9781138008946 and ISBN 113800894X.

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