734348
9781841120195
This book is written with businesspeople in mind. In Everything You Want Jennifer Wood and Barney Allan offer a route to better branding and better marketing. This will lead to more customers staying with a given brand for longer periods.Wood, Jennifer is the author of 'Everything You Want Re-Inventing Consumers, Brands & Communications' with ISBN 9781841120195 and ISBN 1841120197.
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