43374508
9781259573538
Essentials of Marketing : A Marketing Strategy Planning Approach
by Perreault, William D., Cannon, Joseph P., McCarthy, E. Jerome
11569
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Product details
- ISBN-13: 9781259573538
- ISBN: 1259573532
- Edition: 15
- Publication Date: 2016
- Publisher: McGraw-Hill Higher Education
AUTHOR
SUMMARY
Perreault, William D. is the author of 'Essentials of Marketing : A Marketing Strategy Planning Approach', published 2016 under ISBN 9781259573538 and ISBN 1259573532.
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