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3624005

9780072894820

Essentials of Marketing: A Global-Managerial Approach (Irwin/Mcgraw-Hill Series in Marketing)

Essentials of Marketing: A Global-Managerial Approach (Irwin/Mcgraw-Hill Series in Marketing)
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Product details

  • ISBN-13: 9780072894820
  • ISBN: 0072894822
  • Edition: 8th Edition
  • Publisher: Irwin Professional Pub

AUTHOR

William D. Perreault

SUMMARY

William D. Perreault is the author of 'Essentials of Marketing: A Global-Managerial Approach (Irwin/Mcgraw-Hill Series in Marketing)' with ISBN 9780072894820 and ISBN 0072894822.

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