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9780073380971
Essentials of Contemporary Advertising
by Arens, William F., Schaefer, David, Weigold, Michael F.
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- Condition: Very Good
- Provider: Collegebooksdirect Contact
- Provider Rating: 95%
- Ships From: Greenville, TX
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- Comments: FAST SHIPPING! Texts may have highlighting. Order shipped same day if rec'd by 1PM CST. Otherwise next business day. GREAT CUSTOMER SERVICE! Quality textbooks.
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- Condition: Good
- Provider: GoTextbooks Contact
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Product details
- ISBN-13: 9780073380971
- ISBN: 0073380970
- Edition: 2
- Publication Date: 2008
- Publisher: McGraw-Hill Companies, The
AUTHOR
1 Customer Product ReviewsSUMMARY
David H. Schaefer is a professor of Business and Marketing at Sacramento City College.Arens, William F. is the author of 'Essentials of Contemporary Advertising', published 2008 under ISBN 9780073380971 and ISBN 0073380970.
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