5396622
9781412918084
Paul Lavrakas covers all major facets of survey research methodology, from selecting the sample design and the sampling frame, designing and pretesting the questionnaire, data collection, and data coding, to the thorny issues surrounding diminishing response rates, and more.Lavrakas, Paul J. is the author of 'Encyclopedia of Survey Research Methods ', published 2007 under ISBN 9781412918084 and ISBN 1412918081.
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