199215
9780324175950
Electronic Marketing Integrating Electronic Resources into the Marketing Process
by Reedy, Joel, Schullo, Shauna J.
512607
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About this item
- Condition: Good
- Provider: gotextbooks sales Contact
- Provider Rating: 61%
- Ships From: Little Rock, AR
- Shipping: Standard
Product details
- ISBN-13: 9780324175950
- ISBN: 0324175957
- Edition: 2
- Publication Date: 2003
- Publisher: Cengage South-Western
AUTHOR
SUMMARY
'Electronic Marketing' is a guide for the marketing student to understand and integrate electronic resources into the learning process. It builds on the interest in evolving Internet marketing and includes an instructor's resource CD-ROM.Reedy, Joel is the author of 'Electronic Marketing Integrating Electronic Resources into the Marketing Process', published 2003 under ISBN 9780324175950 and ISBN 0324175957.
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