4601341
9781933116617
If most elections are decided by forces beyond anyone's immediate control - whether it's economic conditions or voters' longstanding partisan attachments - do campaigns really matter? Stephen Craig brings together the voices and ideas of scholars and political consultants in this text.Craig, Stephen C. is the author of 'Electoral Challenge Theory Meets Practice', published 2004 under ISBN 9781933116617 and ISBN 1933116617.
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