132918
9780761913757
Providing strategies to help business people enter, negotiate and manage relationships in emerging markets, this title is written as a practical text for postgraduate and MBA courses in International Marketing and International Business.Cavusgil, S. Tamer is the author of 'Doing Business in Emerging Markets Entry and Negotiation Strategies', published 2002 under ISBN 9780761913757 and ISBN 0761913750.
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