623373
9781581152838
Brigitte Borja de Mozota is a pioneer in design management, who founded the first Ph.D. program in the field. She now teaches marketing, design, innovation, and strategy at the prestigious Universite Paris X Nanterre and design management at the Universite X Nancy 2. She lives in ParisDe Mozota, Brigitte Borja is the author of 'Design Management Using Design to Build Brand Value and Corporate Innovation' with ISBN 9781581152838 and ISBN 1581152833.
[read more]