596149
9780471382584
This second edition of Customer Service on the Internet shows why and how the Web is an ideal vehicle for customer service and how to create a business plan that takes full advantage of the Web's enormous potential.Sterne, Jim is the author of 'Customer Service on the Internet Building Relationships, Increasing Loyalty, and Staying Competitive' with ISBN 9780471382584 and ISBN 0471382582.
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