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9780873895934

Customer Satisfaction Research Management: A Comprehensive Guide to Integrating Customer Loyalty and Satisfaction Metrics in the Management of Complex Organizations

Customer Satisfaction Research Management: A Comprehensive Guide to Integrating Customer Loyalty and Satisfaction Metrics in the Management of Complex Organizations
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  • ISBN-13: 9780873895934
  • ISBN: 0873895932
  • Publisher: ASQ Quality Press

AUTHOR

Derek R. Allen

SUMMARY

Derek R. Allen, Ph.D., is the Senior Vice President and Director of Research for Market ProbeDerek R. Allen is the author of 'Customer Satisfaction Research Management: A Comprehensive Guide to Integrating Customer Loyalty and Satisfaction Metrics in the Management of Complex Organizations' with ISBN 9780873895934 and ISBN 0873895932.

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