596066
9781890009786
Attracting Customer Love shows how loyalty comes from a partnership, not through "wowing" the customer. The book explains that building loyalty takes a special culture requiring the collective efforts of every member of the organization. Bell says building customer loyalty is particularly dependent on the frontline person who interacts directly with customers.Bell, Chip R. is the author of 'Customer Love Attracting and Keeping Customers for Life' with ISBN 9781890009786 and ISBN 1890009784.
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