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5144152

9780789034366

Customer Lifetime Value Reshaping the Way We Manage to Maximize Profits

Customer Lifetime Value Reshaping the Way We Manage to Maximize Profits
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Product details

  • ISBN-13: 9780789034366
  • ISBN: 0789034360
  • Publication Date: 2006
  • Publisher: Routledge

AUTHOR

Bejou, David, Keiningham, Timothy L., Aksoy, Lerzan

SUMMARY

No further information has been provided for this title. .Bejou, David is the author of 'Customer Lifetime Value Reshaping the Way We Manage to Maximize Profits', published 2006 under ISBN 9780789034366 and ISBN 0789034360.

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