5026104
9781419597213
Ben McConnellandJackie Hubaare writers and consultants. They popularized the term "customer evangelism" with their book,Creating Customer Evangelists,and as business advisors have worked with Starbucks, Microsoft, General Mills, and others. They also sit on the board of advisors to the Word of Mouth Marketing Association.McConnell, Ben is the author of 'Creating Customer Evangelists How Loyal Customers Become a Volunteer Sales Force', published 2006 under ISBN 9781419597213 and ISBN 1419597213.
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