Corporate Image and Identity Strategies Designing the Corporate Future

Dr Peter Steidl holds MBA and PhD degrees from the University of Vienna. After an academic career with the graduate schools of business at Vienna and Adelaide universities, he established his reputation as an adviser to senior executives in the corporate and government sectors, complementing his consulting activities with research and writing. He has carried out assignments in North America, Europe and Asia Pacific and has served on numerous government and private sector advisory boards. Professor Garry Emery is a leading Australian graphic designer with a longstanding international reputation. He is the design principal of Emery Vincent Design, a Melbourne-based firm with an office in Sydney. The design house has considerable experience in all areas of design, and has developed a speciality in corporate identity for companies in Australia and Asia. Garry Emery is an invited member of the prestigious Alliance Graphique Internationale. He is often asked to address international conferences and forums on graphic design, and his work is widely published.Steidl, Peter is the author of 'Corporate Image and Identity Strategies Designing the Corporate Future' with ISBN 9781875680436 and ISBN 1875680438.