126409
9780805011944
A book for everyone who writes or edits copy, it reveals dozens of techniques that can help you write ads, commercials, and direct mail that get more attention and sell more products.Bly, Robert W. is the author of 'Copywriter's Handbook A Step-By-Step Guide to Writing Copy That Sells' with ISBN 9780805011944 and ISBN 0805011943.
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