560229
9780030314032
Contemporary Marketing
by David L. Kurtz, Louis E. Boone, Boone
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- Condition: New
- Provider: Bookjunction
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- Ships From: STERLING HEIGHTS, MI
- Shipping: Standard
- Comments: New, US edition. Satisfaction guaranteed!!
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About this item
- Condition: Good
- Provider: gotextbooks sales
- Provider Rating: 65%
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- Shipping: Standard
Product details
- ISBN-13: 9780030314032
- ISBN: 0030314038
- Edition: 10th
- Publication Date: 2000
- Publisher: South-Western Pub
AUTHOR
SUMMARY
This new edition of Contemporary Marketing features updated early and integrated coverage of services, quality, ethics, and social responsibility and international topics.David L. Kurtz is the author of 'Contemporary Marketing', published 2000 under ISBN 9780030314032 and ISBN 0030314038.
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