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5137595

9780750667357

Consumer Behaviour in Tourism

Consumer Behaviour in Tourism
$60.61
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Product details

  • ISBN-13: 9780750667357
  • ISBN: 0750667354
  • Edition: 2
  • Publication Date: 2006
  • Publisher: Butterworth-Heinemann

AUTHOR

Horner, Susan, Swarbrooke, John

SUMMARY

Providing an international perspective on consumer behaviour in tourism through the use of examples and case studies, this book looks at consumer behaviour in a number of sectors including: tour operation; tourist destinations; hospitality; visitor attractions; retail travel; and transport.Horner, Susan is the author of 'Consumer Behaviour in Tourism ', published 2006 under ISBN 9780750667357 and ISBN 0750667354.

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