21318685

9783844319118

Consumer Behavior of Male and Female Fans towards Women's Football: Are there marketing opportunities?

Consumer Behavior of Male and Female Fans towards Women's Football: Are there marketing opportunities?
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  • ISBN-13: 9783844319118
  • ISBN: 3844319115
  • Publication Date: 2011
  • Publisher: LAP LAMBERT Academic Publishing

AUTHOR

Alan Stride

SUMMARY

Alan Stride is the author of 'Consumer Behavior of Male and Female Fans towards Women's Football: Are there marketing opportunities?', published 2011 under ISBN 9783844319118 and ISBN 3844319115.

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