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9780521542203

Construction of Preference

Construction of Preference
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Product details

  • ISBN-13: 9780521542203
  • ISBN: 0521542200
  • Publication Date: 2006
  • Publisher: Cambridge University Press

AUTHOR

Lichtenstein, Sarah, Slovic, Paul

SUMMARY

One of the main themes that has emerged from behavioural decision research during the past three decades is the view that people's preferences are often constructed in the process of elicitation. This book shows not only the historical roots of preference construction, but also the blossoming of the concept within many disciplines.Lichtenstein, Sarah is the author of 'Construction of Preference', published 2006 under ISBN 9780521542203 and ISBN 0521542200.

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