554345
9780970952707
The authors provide real-life advice, obviously learned from years of practical application of these tactics. This book offers "real-world"--not just philosophy and theory--step-by-step guidance and real advice on how to reap the potential rewards of organizational change over the long term. Eminently practical and based on hard data about what works and what doesn't work. It takes its own advice of "think small" to transform the often daunting and chaotic prospect of organizational change into a manageable, feasible, and attainable effort. It's a must-read for everyone in business today who wants to continue being in business tomorrow. Very digestible in one or two sittings with key points/graphics jumping off the pages with easy reference for future usage.Martin R. Smith is the author of 'Conquering Organizational Change: How to Succeed Where Most Companies Fail', published 2001 under ISBN 9780970952707 and ISBN 0970952708.
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