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9780071361156

Communities of Commerce: Building Internet Business Communities to Accelerate Growth,Minimize Risk,and Increase Customer Loyalty

Communities of Commerce: Building Internet Business Communities to Accelerate Growth,Minimize Risk,and Increase Customer Loyalty
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Product details

  • ISBN-13: 9780071361156
  • ISBN: 0071361154
  • Edition: 1
  • Publisher: McGraw-Hill Trade

AUTHOR

Bressler, Stacey E., Grantham, Charles

SUMMARY

In describing how to leverage the advantages of building a community of commerce, the authors highlight case studies involving several different companies, non-profit organisations and industry consortia.Bressler, Stacey E. is the author of 'Communities of Commerce: Building Internet Business Communities to Accelerate Growth,Minimize Risk,and Increase Customer Loyalty' with ISBN 9780071361156 and ISBN 0071361154.

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