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9780313237133
'œThis extensive bibliography has been designed to explore the diversity of communications technologies and their social impact and ramifications from a cultural perspective. Providing a general subject approach to the bibliographic citations, the chapters and their subdivisions cover: media theory and process; technological development and innovation; the determinants of mass-media content; social effects of the media; the mass media and public opinion; politics and the media; advertising; and future developments. Author and subject indexes round out the volume.'' DirectionsShearer, Benjamin F. is the author of 'Communications and Society A Bibliography on Communications Technologies and Their Social Impact' with ISBN 9780313237133 and ISBN 0313237131.
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