4779720
9780761934776
This text illustrates how Everett Rogers' students and colleagues have applied their scholarship to communication, management, social marketing, development studies, health promotion and intercultural communication, to name a few.Singhal, Arvind is the author of 'Communication of Innovations A Journey With Everett M Rogers', published 2006 under ISBN 9780761934776 and ISBN 0761934774.
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