5521193

9780669148305

Cognitive and Affective Responses to Advertising

Cognitive and Affective Responses to Advertising
$66.85
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  • Condition: Good
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  • Comments: Access codes and supplements are not guaranteed with used items. May be an ex-library book.

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  • ISBN-13: 9780669148305
  • ISBN: 066914830X
  • Publication Date: 1988
  • Publisher: Simon & Schuster

AUTHOR

Cafferata, Patricia, Tybout, Alice M.

SUMMARY

Cafferata, Patricia is the author of 'Cognitive and Affective Responses to Advertising', published 1988 under ISBN 9780669148305 and ISBN 066914830X.

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