446710

9780750655699

Business Strategy An Introduction

Business Strategy An Introduction
$73.33
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  • ISBN-13: 9780750655699
  • ISBN: 0750655690
  • Publisher: Elsevier Science & Technology Books

AUTHOR

Campbell, David, Stonehouse, George, Houston, Bill

SUMMARY

Using straightforward terminology, this text offers an introduction to the subject of business strategy. The book reflects the most recent research, and uses case studies of varying lengths along with assignment and seminar work.Campbell, David is the author of 'Business Strategy An Introduction' with ISBN 9780750655699 and ISBN 0750655690.

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