Name: Business Research Methods - William G. Zikmund - Hardcover - REV
Price: 62.00 USD
Availability: OutOfStock
Author: Zikmund, William G.
ISBN: 9780030123627

by Zikmund, William G.

Business Research Methods - William G. Zikmund - Hardcover - REV

by Zikmund, William G.

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ISBN-13: 9780030123627
ISBN: 0030123623
Edition: 2
Publisher: Dryden Press

AUTHOR

Zikmund, William G.

SUMMARY

This best-selling text continues in its seventh edition to provide the most current and comprehensive coverage of business research. Its student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas. Business Research Methods, 7e, is the ideal text for undergraduate and first year MBA courses in marketing, management, or quantitative studies.Zikmund, William G. is the author of 'Business Research Methods - William G. Zikmund - Hardcover - REV' with ISBN 9780030123627 and ISBN 0030123623.

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