440711
9780684856971
From the author of the New York Times business bestseller You Can Make It Happen, a groundbreaking work that shows how to use branding -- the same technique employed by major advertisers to distinguish their products -- for our personal benefit.Graham, Stedman is the author of 'Build Your Own Life Brand! A Powerful Strategy to Maximize Your Potential and Enhance Your Value for Ultimate Achievement' with ISBN 9780684856971 and ISBN 0684856972.
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