22287901

9780470613580

Brand Relevance : Making Competitors Irrelevant

Brand Relevance : Making Competitors Irrelevant
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  • ISBN-13: 9780470613580
  • ISBN: 0470613580
  • Publication Date: 2011
  • Publisher: Wiley & Sons, Incorporated, John

AUTHOR

Aaker, David A.

SUMMARY

Aaker, David A. is the author of 'Brand Relevance : Making Competitors Irrelevant', published 2011 under ISBN 9780470613580 and ISBN 0470613580.

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