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9781625274496

Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant

Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant
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  • ISBN-13: 9781625274496
  • ISBN: 1625274491
  • Edition: Expanded
  • Publication Date: 2015
  • Publisher: Harvard Business Review Press

AUTHOR

Renee Mauborgne, W. Chan Kim

SUMMARY

Renee Mauborgne is the author of 'Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant', published 2015 under ISBN 9781625274496 and ISBN 1625274491.

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