406051
9780124967519
It is vitally important that researchers, journalists, and policy makers accurately and clearly communicate their findings in a way that avoids general misconception or confusion. Biomedical Communications discusses how to acquire information about biomedical policy, strategies for informing consumers, and tactics for improving biomedical communication with the public. With data from the United States and Europe, the author clearly illustrates how to capture the attention of the layperson and develop keen interest in the recent advances made in genetics, human disease, and basic biological function.Miller, Jon D. is the author of 'Biomedical Communications Purposes, Audiences, and Strategies' with ISBN 9780124967519 and ISBN 0124967515.
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