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9781403976635

Billions Selling to the New Chinese Consumer

Billions Selling to the New Chinese Consumer
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Product details

  • ISBN-13: 9781403976635
  • ISBN: 1403976635
  • Publication Date: 2007
  • Publisher: Palgrave Macmillan

AUTHOR

Doctoroff, Tom, Sorrell, Martin

SUMMARY

Tom Doctoroff is Greater China CEO for JWT and Asia Pacific's leading speaker on Chinese marketing, advertising, and corporate cultureDoctoroff, Tom is the author of 'Billions Selling to the New Chinese Consumer', published 2007 under ISBN 9781403976635 and ISBN 1403976635.

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