4250223
9780070153387
In this key to company success, the authors provide the blueprint to total success through the practices of Total Relationship Commitment, a different approach to marketing, managing the business, and leveraging one's customer base.Rapp, Stan is the author of 'Beyond MaxiMarketing: The New Power of Caring and Daring - Stan Rapp - Paperback - REI' with ISBN 9780070153387 and ISBN 0070153388.
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