363004
9789627762591
"Sculley and Woods' book clearly and comprehensively lays out the models for various types of Web exchanges. It's a confusing landscape, even for people who are immersed in it. B2B EXCHANGES offers an easy entry point for those in need of a primer, and it's a useful attempt at offering a deeper understanding of the exchanges at the heart of the b-to-b craze."Woods, William W. is the author of 'B2B Exchanges The Killer Application in the Business-T0-Business' with ISBN 9789627762591 and ISBN 9627762598.
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