4566665
9781591396901
Alignment Using the Balanced Scorecard to Create Corporate Synergies
by Kaplan, Robert S., Norton, David P.
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Product details
- ISBN-13: 9781591396901
- ISBN: 1591396905
- Publication Date: 2006
- Publisher: Harvard Business School Press
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SUMMARY
Most organisations consist of multiple business and support units, each populated by highly trained executives. Often the efforts of individual units are not coordinated, leading to lost opportunities and poor performance. This text argues that the responsibility for this critical alignment lies with corporate headquarters.Kaplan, Robert S. is the author of 'Alignment Using the Balanced Scorecard to Create Corporate Synergies', published 2006 under ISBN 9781591396901 and ISBN 1591396905.
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