Agricultural Marketing and Price Analysis

Written for courses in agricultural marketing, agricultural price analysis, economics of agricultural marketing, and agribusiness marketing, this text offers a contemporary treatment of all the core agricultural price analyses and marketing topics covered in these undergraduate courses. The text also goes further to include organization economics material, such as tacit collusion and empirical price analysis using regression, and consumer research. Norwood and Lusk have written in an informal tone, offering many colorful examples that are familiar to today's undergraduate students. Key Features: Clear, engaging writing style appeals to the undergraduate student. Contemporary topics expose students to the new, innovative tools being used in the field. A "Meet the Professional" feature introduces students to professionals in the field who use the economic concepts discussed in the book in their regular work activities. End-of-chapter crossword puzzles and study questions provide an enjoyable format for learning economic terminology and testing comprehension.Jayson Lusk is the author of 'Agricultural Marketing and Price Analysis', published 2007 under ISBN 9780132211215 and ISBN 0132211211.