181066
9780520058859
Advertising the American Dream: Making Way for Modernity, 1920-1940
by Roland Marchand
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- Comments: Excellent condition. Interior is tight, bright and clean; no underlining, notes or highlighting. Binding is smooth and solid. Paperback cover is clean and sticker free. Minor scuffing and/or corner bumps on the paperback covers due to shelf wear. 100% Satisfaction Guaranteed. All items are carefully enclosed with bubble wrap. We ship promptly and worldwide via US Post and will email you a tracking number.
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Product details
- ISBN-13: 9780520058859
- ISBN: 0520058852
- Edition: Reprint
- Publication Date: 1986
- Publisher: University of California Press
AUTHOR
SUMMARY
"A convincing and perceptive analysis that provides a careful sociological portrait of advertising agency people in the 1920s and 1930s. Marchand has rare talent for bringing out things in the ads that the reader would not have seen alone."--Michael Schudson, University of California, San Diego "This work illuminates some of the most important developments in twentieth-century America."--T.J. Jackson Lears, Rutgers UniversityRoland Marchand is the author of 'Advertising the American Dream: Making Way for Modernity, 1920-1940', published 1986 under ISBN 9780520058859 and ISBN 0520058852.
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