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9780134480435

Advertising & IMC: Principles and Practice (11th Edition) (What's New in Marketing)

Advertising & IMC: Principles and Practice (11th Edition) (What's New in Marketing)
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  • ISBN-13: 9780134480435
  • ISBN: 0134480430
  • Edition: 11
  • Publication Date: 2018
  • Publisher: Pearson Education

AUTHOR

William D. Wells, Charles Wood, Sandra Moriarty, Nancy Mitchell, Moriarty, Sandra, Mitchell, Nancy, Wells, William D.

SUMMARY

William D. Wells is the author of 'Advertising & IMC: Principles and Practice (11th Edition) (What's New in Marketing)', published 2018 under ISBN 9780134480435 and ISBN 0134480430.

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