280051
9781566040648
"Full of ideas and brainstormers - a must sourcebook for all desktop publishers. Using time-tested advertising techniques and scores of illustrations, this book offers valuable advice on how to command attention and sell your message."Floyd, Elaine is the author of 'Advertising from the Desktop The Desktop Publisher's Guide to Designing Ads That Work' with ISBN 9781566040648 and ISBN 1566040647.
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