49040499

9783658140823

Advances in Advertising Research (Vol. VI) : The Digital, the Classic, the Subtle, and the Alternative

Advances in Advertising Research (Vol. VI) : The Digital, the Classic, the Subtle, and the Alternative
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  • ISBN-13: 9783658140823
  • ISBN: 3658140828
  • Publication Date: 2016
  • Publisher: Springer Gabler. in Springer Fachmedien Wiesbaden GmbH

AUTHOR

Verlegh, Peeter, Voorveld, Hilde, Eisend, Martin

SUMMARY

Verlegh, Peeter is the author of 'Advances in Advertising Research (Vol. VI) : The Digital, the Classic, the Subtle, and the Alternative', published 2016 under ISBN 9783658140823 and ISBN 3658140828.

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